OREGON PROFESSIONAL PHOTOGRAPHERS ASSOCIATION

providing professional development for serious photographers


Writing Copy That Converts

  • 10/27/2020
  • 3:00 PM - 6:00 PM
  • Online Via Zoom
  • 96

Registration

  • OPPA, ASMP, PPW and PPA Members
  • Guests and non-members

Register


Writing Copy That Converts

With Lisa Dillon

M. Photog., Cr., CPP, FP-OR, HFP-OR


Online Via Zoom

Link to workshop will be provided by email after you Register

Please be sure to include your email when you register


In today's world of noise, you need a message that can cut through the chaos to reach your clients and compel them to take the next step. I can help you learn how to take your potential clients on an emotional journey so that they bond with you before they even meet you. We all want to reach our ideal clients--just putting images out there isn't the way to do it. We need to tug at their heartstrings and give them a simple plan to solve their problem. This class is the first step to getting you there. I'll take you through the steps to create copy for your website, blog and emails that will reach out and touch your clients in the best way possible so they will want to do business with you.


About the Instructor:


Lisa Dillon

M. Photog, Cr., CPP, FP-OR, HFP-OR

Lisa Dillon is a Master Craftsman Photographer and CPP from Portland Oregon. She is also a Fellow of Photography in Oregon. She is in her 16th year of business and specializes in high school senior, family and personal branding photography. She is a past president of the Professional Photographers of Oregon and past president of the Oregon Professional Photographers of Oregon. She is a PPA Councilor for the state of Oregon. Lisa mentors several young photographers and teaches classes on writing and photography. As a child, Lisa watched her father develop black and white images in his basement darkroom and watched her own fascination with photography develop as well. Lisa continues to stretch herself in photography learning new skills and taking on new challenges. She uses Image Competition as a way to explore new ideas and build on personal projects.



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